GLOBEFOX also uses video to support recruitment. The aim is to give applicants a clear picture of the advertised role, the working environment and the next step in applying.
In video recruitment, we use video materials that reflect the latest trends. This enables us to present an attractive and inspiring picture of the client company and its job opportunities to potential employees. Videos allow us to bring the working environment to life, introduce our team and colleagues, and show the projects we are working on.
Video recruitment has several advantages. First, videos provide a much more personal and interactive experience than traditional text-based job advertisements. Potential employees can therefore identify with our company more easily and better understand the opportunities we offer them.
A video showing the work can help applicants decide whether the tasks and conditions match their expectations. Applicants are assessed against the professional requirements of the role and through personal discussions; a video alone is not a hiring decision.
How can video recruitment be used effectively? First, it is important that videos are high quality and professional. Poor-quality or amateur videos can not only create a bad impression but also discourage potential applicants. It is therefore worth seeking professional help to produce them.
Second, videos should present a truthful, realistic picture of the client company and its job opportunities. We should not attempt to paint an excessively positive or unrealistic picture, as this may only disappoint applicants. We should be honest and transparent and show the reality of our company.
Finally, it is important to distribute and promote videos properly. We should use social media and online platforms to reach as many potential employees as possible. Remember that video recruitment can only succeed if we reach our target audience effectively.
At GLOBEFOX, we believe video recruitment helps us present the client company and job opportunities effectively and attractively. We therefore continually develop and optimise our video recruitment process to attract and welcome more talented employees into our client's team.